Our Mission
To give local small businesses the caliber of marketing usually reserved for big budgets, delivered by real people and made affordable by how we work.
Main Course Media is a marketing agency helping local small businesses win more customers. We combine hands-on marketing expertise with modern tools to deliver the caliber of work big corporations pay a fortune for, at a price a local business can actually afford.
To give local small businesses the caliber of marketing usually reserved for big budgets, delivered by real people and made affordable by how we work.
A world where the local business out-markets the big corporation, because expert help is finally within reach, instead of being left behind by it.
Main Course Media was born from a simple conviction: with enough time, effort, and wits — working like it depends on us and praying like it depends on God — anything is possible. That standard, drawn from Ecclesiastes 9:10, guides everything we touch: the pursuit of absolute excellence, physically, mentally, socially, and spiritually.
“Whatever your hand finds to do, do it with your might.”
— Ecclesiastes 9:10
Too many local businesses fall behind on the technology reshaping their industries, because it’s confusing, overwhelming, expensive, and misunderstood. The result is heartbreaking: incredible local businesses losing ground to big corporations, and sometimes being forced to close their doors. We exist to change that. We pair real marketing expertise with the modern tools that make it faster and more affordable, so the caliber of work once reserved for big budgets is finally within reach of the small business. And we do it for the local businesses that give our communities their character.
The main course is the essential part of any meal — the thing that matters most, the thing people expect the very best from. That’s how we see your marketing: the essential thing, done excellently. It’s the main course of your growth.
Main Course Media isn’t doing it alone. We’re backed by Groundbreaker Marketing, an established digital-marketing firm with more than six years in the field and 60+ local businesses grown.
Through our partnership, every Main Course client gets the best of both: the personal attention of a small, hands-on agency, plus the support, deeper resources, and battle-tested processes of a firm that’s been doing this at scale for years. The onboarding, the reporting standards, and the systems behind your campaigns are proven, not improvised.
The same onboarding, reporting, and campaign playbooks refined across dozens of local businesses.
A wider bench of tools, specialists, and know-how to draw on as your growth calls for it.
Six-plus years of results and long-term client partnerships standing behind our work.
We keep the agency deliberately small, so you always know who is doing your work — see everyone here.
Founder
Trace brings a background in venture capital, startups, financial analysis, SEO, and Google Ads to Main Course Media, and is Adobe certified in Illustrator and InDesign. A student at Dallas Baptist University, he spent 2+ years at an established marketing firm and interned at firms across Dallas before taking a leap of faith to launch his own venture, pairing proven processes with modern technology to grow small businesses across the country. Outside of work, you’ll find him running, thrifting, chasing good coffee, and serving at Watermark Community Church.
Read Trace’s full bio, experience & published work →
Connect on LinkedInA selection of the published articles our founder’s work has been featured in.
Local small businesses of every kind across Dallas–Fort Worth and beyond, from service businesses and local shops to growing brands. We’re generalists: if you’re a local business trying to compete with corporations, you’re exactly who we built this for.
You work directly with the people doing the work, not an account manager reading off a script. We keep our client list small on purpose so every business gets real attention and is treated like a partner, not a line item.
It depends on the service. Google Ads can start driving calls within days of going live; the map pack typically moves in 60 to 90 days; SEO is a four to nine month curve that compounds from there. Either way, you’ll get transparent reporting from day one so you always know exactly where things stand.
Packages and single services are month-to-month with no minimum term and no early-termination fee — cancel any time with 30 days’ written notice, and there’s no setup or build fee. The one exception is a website bought à la carte, which runs on a simple 12-month agreement — that’s what makes $200/month for a full custom build possible.
The rest of the story, in the places it actually lives.
Let’s talk about where you are and where you want to be. No pressure, no jargon. Just a clear next step.